top of page

print & digital advertising

I've worked as an in-house designer, and on multiple agency teams. And advertising runs through it all.

 

I like problem-solving along both tracks; flushing out an existing campaign across multiple touchpoints, and coming up with whole new ideas myself. Both can present unique challenges that are fun to think through.

​​

​

PROGRAMS FEATURED: InDesign / Photoshop / Punchh

Mall of America coupon book

Mall of America

 

My layout designs for Mall of America's annual tourism print ad and coupon book cover was chosen out of the team in 2022. ​

Created while employed at Zimmer Madich.

Mall of America tourism ad
MOA book_1.jpeg
MOA book_2.jpeg

The coupon book is a beast of a catalog to send to print before Black Friday every year. 

"Shop. Dine. Stay. Play." was used for a few years in different iterations after my 2022 layout. 

Häagen-Dazs Shops​

​

I was asked to design and create email templates that would work within the client's Punchh email system.

 

I not only designed these, but built them in their system to ensure that they functioned as intended for easy use. I also introduced simple but enticing GIFs to be used in these templates. 

Created while employed at Futura Marketing.

Bees GIF
Opening gift GIF
Haagen-Dazs email templates
Haagen-Dazs email on phone
HVR Cardio webpages mobile
laptop

HVR Cardio

 

We were tasked with redesigning HVR Cardio's website, and my layouts were chosen by the client.

 

I not only worked on the graphics including video, but created the site using Wix for their simple editing moving forward. 

Created while employed at Zimmer Madich.

Laborie solar eclipse digital ad
Laborie solar eclipse digital ad
Laborie solar eclipse digital ad
Laborie solar eclipse digital ad

Laborie

​

A set of digital ads I designed for Laborie's Eclipse System - a bowel control device for women experiencing incontinence issues. These were scheduled to publish around the time of the solar eclipse.

Created while employed at Zimmer Madich.

© 2025 by laura orestano.

bottom of page